Coming Soon
Podcast
Real talk with CPG founders
Honest conversations about the financial decisions that make or break consumer brands. No fluff, no sponsorship reads — just founders sharing what actually happened with their numbers.
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The Rella Pod
Conversations with CPG founders about money, margins, and making it work.
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What We'll Cover
Topics on the roster
01Bootstrapping to $5M: The financial playbook nobody talks about
02Co-manufacturing nightmares (and how to avoid them)
03What investors actually look for in your CPG financials
04From farmers market to Whole Foods: scaling without going broke
05The trade spend trap: lessons from brands who figured it out
06Cash flow crisis stories (and how founders survived them)
Want to be a guest?
If you're a CPG founder with a story to tell about the financial side of building a brand, we'd love to chat.
Get in Touch